Balter is an epic craft brewery based on the Gold Coast in Queensland, Australia.
Balter is an incredible brewery from Queensland who I’ve had the pleasure of working with right from the start. I helped create their original pitch deck for investors, have created all of their beer can descriptors and continue to write their press releases for new launches too.
Here’s an example of one of my favourite beer descriptors:
EASY HAZY
“Why use a stick of dynamite when a party popper will do the trick? Eazy Hazy brings the colour and spark while keeping things nicely chilled. The succulent US hops deliver lime, passionfruit and hints of coconut around a creamy, rolled-wheat base to balance the zesty bitter finish. Pull the ripcord on one without strain or stress. Your well-contained taste explosion.”
To learn more about Balter and what they do, head to Balter.com.au.